Our Story

About ShopperExperts

ShopperExperts is Operbit’s retail practice. We combine sales and trade marketing experience with data analysis and planogram design.

Built for Consumer Goods Teams

We help sales, marketing and trade marketing teams review performance by product, store and channel.

We work from Miami and Guatemala City with consumer goods companies across the USA and Latin America.

Our work includes assortment and pricing recommendations, commercial dashboards and planograms for field teams.

ShopperExperts is the retail practice of Operbit. The wider team handles Odoo and operational process work when the scope calls for it.

Our Approach

Commercial Experience at the Core

The team has hands-on experience in sales, marketing and retail execution.

We use that experience to review pricing, assortment and distribution, and turn findings into recommendations for your commercial team.

  • Team with hands-on sales and trade marketing backgrounds
  • Analysis focused on pricing, assortment, distribution, and execution
  • Recommendations tied to actions your team can implement
Our Clients

Who We Work With

CPG Manufacturers

Consumer packaged goods companies looking to optimize sales performance and shelf presence.

Distributors

Distribution companies needing better visibility into sales performance and market opportunities.

Retail & Trade Marketing Teams

Teams focused on trade execution, category management, and shopper marketing initiatives.

How we work with your team

Agreed scope

Agree categories, data sources and deliverables before work begins.

Data and review

Review pricing, assortment and distribution findings with your commercial team.

Handover and support

Deliver planograms and execution guides; coordinate visits with your team or field partners.

Regional Expertise

Americas-Wide Coverage

We understand the unique challenges of operating across diverse markets: fragmented retail landscapes, varying consumer preferences, and the complexity of multi-country operations in both the USA and Latin America.

  • Experience across the USA and Latin America
  • Understanding of diverse retail formats and market dynamics
  • Bilingual team (Spanish and English)
  • Store audits run through trained local field partners using standardized measurement and photo protocols, with a sample of key stores audited by our own team
Americas region showing USA and Latin America coverage
12+

Countries Served

100+

Projects Delivered

$10B+

Sales Data Analyzed

24/7

Cloud Access

Fixed Scope · 30 Days

30-Day Retail Health Check

We map your sources, build the first dashboards and identify 3–5 priorities. The 30 days start once agreed data and access are available.

Included: Dashboards, KPI baseline & growth opportunities
Optional add-on: In-Market Store Audit Sprint
Discuss a retail review